JOMC 441 has definitely opened my eyes to the role of diversity in the media. For one, I have realized how unaware I was of the instances of racism in society and have recognized my responsibility to have awareness and to act upon it. I think that diversity is extremely important as it ensures a fair environment that breeds creativity and promotes many interests. Diversity must transcend all media outlets to truly penetrate our culture and combat the horrors of racism. This multi-faceted reach must include images, employment, access and coverage. Each of these areas is essential to shaping the views of individuals and collective society. Images must be fair and equally represent all diverse groups. These images should appear everywhere from ads in magazines to the characters of a t.v. shows. Diversifying employment is vital to direct the diverse nature of media products and thus produce “images” that are fair and accurate. Access and coverage play equally important roles and are equally influential to shape the perception of minority groups by society at large. I believe it is the responsibility of individuals to play watch dog among these four areas of media by critically analyzing media content and responding to misrepresentations.

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